I haven’t posted all that regularly because I’m not a very happy camper these days. Other than the fact that someone I care about hasn’t been feeling all that well, I myself have been feeling rather friendless and a bit sorry for myself. Not something I feel comfortable discussing online, but you get the idea.

Then, today…

I saw a Band-Aid commercial on TV this morning. They apparently have a new product out that has a touch of antibiotic on the cushion part of their bandage. And they had this new tagline with a small TM after it.

We’ve got you covered.^TM

Exactly as I have it on my Graphicfantastic site.

H.E. came up with that tagline for me in late 2003 or early 2004. He came up with the domain name as well. I put the TM after it because at his suggestion, I planned on registering that tagline as a trademark. And it’s perfect for me because of all the work I do on book covers and whatever else design work that comes with that—bookmarks, magazine ads, business cards, etc. Whatever the client needs in terms of design and illustration work? Hey, we’ve got you covered.

Now I’m feeling out of sorts because I hadn’t done any paperwork yet to actually register the tagline, and here is Band-Aid, big corporate entity with money out the wazoo, using that same tagline and intending to register it as well.

Not what I needed on top of everything else.

I’ve never felt so cheated.

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